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We're digital geeks who love what we do

Tragic Media is a San Diego-based technology company, specializing in custom software development and digital support services.

We are a small, high-performance team built to architect and scale modern digital experiences. Our strength is in working collaboratively with internal stakeholders to strategize, design, develop, and scale innovative solutions that drive real business value.

Whether you are enhancing your website, modernizing existing applications, building new business software, or moving your infrastructure to the cloud, we can help. Don't let your next software project turn into a tragedy!

A Tragic History

Tragic Media was founded in 2009 by Rich Rudzinski after leaving his job at a large national agency in San Diego. Rich saw a growing gap in the digital landscape. Existing digital agencies were ill-equiped to scope and manage the growing complexity of digital technologies. Rooted in marketing or design, these agencies did not understand how to scope or build the custom software their clients needed.

He saw the "tragic" way that client projects were treated at these agencies, either being outsourced and poorly built overseas or being hobbled together by underskilled internal resources. Ultimately the solutions that were delivered were poorly built, and a nightmare to manage and scale.

Initially Tragic served as a white-label resource for other agencies, helping to save them from their own development tragedies. Slowly, the company started to build a reputation for trusted, reliable custom software development.

Over the last decade, Rich has built a team of technical experts - and more importantly a brand - focused on providing expert technical support and solutions for brands of all sizes.

Partnerships and Associations

  • Drupal Association
  • Hubspot Partner
  • Google Cloud Partner
  • Avalara Partner

Rich Rudzinski

Digital Warlock

Rich has been infatuated with computers from the time he first locked eyes on the sweet 486 Windows machine his uncle got his family in the early 90s. He broke, fixed, and gamed on that computer until he saved enough to build his own machine from scratch. The top of his class in high school, Rich followed his passion for computers while studying at UCSD where he graduated early with an innovative art/technology major (ICAM), with a focus on budding web technologies.

After a brief stint as an audio engineer out of college, Rich found his way back to his first love, becoming a front-end developer at Digitaria (now the global digital agency Mirum). It was at Digitaria that Rich honed his web skills and became a master of front-end, focusing on Drupal and custom Javascript development. After a couple years, Rich began feeling constrained by the growth ceiling of his role, and decided to strike out on his own. He quickly discovered his niche as a white-label development consultants for local and national agencies, building a team of highly skilled individuals to help him build the company that is Tragic Media today.

Clients Rich has worked with include Under Armor, Pixar, WD-40, Iron Man, Intel, The Baltimore Ravens, The Atlanta Falcons, Lego, Burger King, and Qualcomm.

Don't let your project turn into a tragedy.