Technical Strategist | CEO
Our high-performance, senior stacked team has experience building and scaling modern software solutions of all shapes and sizes
Rich Rudzinski left his position as a developer at a prominent digital agency in San Diego to start Tragic in 2009. Rich saw a growing gap in the digital service landscape: existing marketing and design agencies were ill-equipped to scope and manage the growing complexity of emerging technologies, and overseas companies were wrought with quality and deliverability issues.
Over the years the company's solutions have changed as technology has evolved, but our focus has not. Tragic provides businesses with expert, scalable digital teams built to support each client's unique set of goals and technologies.
Tragic's first big ongoing project was building TaylorMade Golf's marketing emails and managing their Yahoo web store.
Our CEO was nominated for the San Diego 2020 Top Tech Awards
Initially, Tragic worked solely as a white-label development service for larger agencies, acting as the 911 call when projects needed immediate expert development that couldn't be handled in-house.
Since 2019 we have partnered with the San Diego chapter of the American Marketing Association to support their org's tech and share insights to the marketing community.
Our first "office" was 3 rented desks in the corner of a local Drupal agency. Then for many years we occupied the historic San Diego Mayor's office. Now we are fully remote spread across the US.
In 2013 Tragic had the opportunity to rebuild Pixar.com after a local agency outsourced the project abroad and it came back... less than Pixar ready.