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6 Advantages of Using a Headless CMS

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Published:August 2, 2022
Last Modified:August 2, 2022

Did you know that monolithic software could negatively impact retention at your organization? Recently, the headless CMS platform, Contentful, shared a report based on a survey of developers and digital marketers in the U.S. The report showed that 85% of surveyees said they would leave a job or consider doing so” because of dissatisfaction with digital tools at their job.

Can you blame them? 

With an endless list of impressive software in today’s tech market, no marketing team in 2022 should have to use an outdated content management systems with a poor user interface and limited functionality. To the same point, development teams should not be forced to support security-riddled monolithic platforms with slow performance and never-ending updates. If you’ve been following our blog, you know that we’ve talked about the drawbacks of a monolithic CMS and addressed why Drupal isn’t the best CMS option anymore. Wordpress is still the industry standard, but rarely are marketing or development teams happy using the solution. Our team at Tragic Media are headless fanatics and know how transformative headless platforms can be in creating great content and building fast and iteratively. This article will reiterate our love for headless CMS and highlight the five advantages of going headless for your next web project.

6 Reasons to use a headless CMS

There are many advantages to using a headless CMS for your next website, below we have highlighted 6 leading advantages.

  1. Flexibility to integrate with other systems

    Choosing a CMS is a customizable experience that depends on a combination of things like web architecture, a team’s technical capabilities, and company goals for the website. What’s great about going headless is that a headless CMS is responsible for the backend, but not for the presentation layer. Because a headless CMS allows content to be pushed to any presentation layer, you have the flexibility to connect with whatever frontend framework is best for you and your team. This approach also provides you the opportunity to pull in data from additional systems, as well as reduce the effort to migrate to new frontend (or backend) systems in the future.

  2. Lower learning curve 

    A headless CMS can control everything on the website like text, page layouts, graphics, and SEO without code. The elimination of code allows both technician and non-technical team members to work collaboratively on the website. It also allows developers to leverage native tools and frameworks they’re familiar with to build sites instead of having to adopt an entirely new platform. It also offers content teams with best-in-class management systems that are focused on providing them with the best experience, rather than making a development platform work for marketing teams.

  3. Reusable content for omni-channel output 

    Today, we access our data everywhere: smartwatches, laptops, mobile devices, and tablets. With a monolithic, single channel system, repurposing data for other applications is burdensome for both developers and marketers who have to manage consistency across multiple platforms. Going headless removes this burden so that a single content item only has to be uploaded once and can be reused with several different presentation outputs. 

  4. Offload CMS security and management

    One of the biggest downfalls with open source content management systems is the security and version updates. So much time and cost is spent supporting the platform, instead of building new functionality. Patching and updating monolithic systems is expensive, time-consuming, and adds layers of additional security risks. One of the best parts about going headless is that updates and framework support don’t have to be handled in-house.  Instead, those responsibilities are handled by the platform so your in-house development team can focus on building stellar user experiences. 

  5. Future-proof development 

    It takes no time for a platform to become outdated, so going headless offers more scalability. By having your frontend and backends separated, your team has the freedom to rebrand content, update campaigns, restructure content, or even move platforms seamlessly without massive refactoring. 

  6. Improve website performance

    Monolithic platforms are slow. They require complicated caching architecture to be tolerable, headless websites on the other hand are built in a performant-forward manner. Using a static site generator allows teams to leverage a content management system, while still serving static web assets which are fast and performant. Even using an application framework like React or Angular can be more performant than a monolithic system because the initial display can be loaded quickly and then filled with content, versus a monolithic system that requires a tedious bootstrap process to complete the loading of a page.

Conclusion

Content is king and headless content management systems are the best way to quickly produce high performing websites.They also empower your teams to create great experiences, and can even help to retain great talent. Don’t let your website become a tech tragedy. Go headless and future-proof your company!

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